After working for years in the stationery and personalized gifts industry, they started a candle business in Charlotte, North Carolina in 2011. Combining their appreciation for fabulous PURE SOY candles, creative packaging and the place we now call “home,” they established Ella B. Pure Soy Candles.
Two years later, the candles are sold in several stores in the greater Charlotte area. Each of the beautifully fragranced, hand-poured, pure soy candles bears the name of a Charlotte neighborhood, landmark or street. The response in Charlotte has been amazing.
They were encouraged (begged) to take this to other cities. Good thing… they are now finding that this concept is successful in other cities!